Things to consider for your next exhibition
Learning how to talk about your art is not easy for most people. If I had a dollar for the times I heard ‘My art speaks for itself…’
You really need to become comfortable at speaking AND writing about yourself.
If, you’re challenged by writing (and many people are), get a peer to write for you. Create an equitable exchange.
Please remember we’re a clever bunch of people, though. There’s evidence that artists and makers are more academically qualified than all creatives (according to a Department of Culture and the Arts Inquiry into the Visual Arts Sector).
We can unknowingly speak over people’s heads. It sometimes scares them off or makes them think we’re snobbish.
So, I want to encourage you to create an Artist Bio which is not just ready and available for visitors, clients and media, but easily understandable and attractive. Most people are daunted and won’t come up to you and ask you about your work. This is where your Artist Bio comes in.
You can hand them out, make it into a didactic panel for the gallery or studio wall, or include it in your catalogue. Help your supporters by providing a context for the work they’ve fallen in love with. They might own your work for the rest of their lives. So, tell them something about its genesis.
In Australia, one of the first things people ask is, ‘What do you do?’ The next thing they want to know is where you’re from. Are you urban or off the land, near the ocean? Did you come from elsewhere? Does that piece frame how you look at life? Did your family, circumstance, culture or landscape influence how you tell your story and how you see light or choose your materials?
Where did you learn to do this? Are you self-taught, learn at high-school, art school, do lots of workshops…? How does being a practitioner fulfill and challenge you? What’s the attraction of working with textiles, installations, portraits, public art?
Have you won awards or been an artist-in-residence? Are you represented in art collections? What are the positive testimonies or critic’s comments you’ve received?
We’re genuinely keen to learn more about you. So, thanks for your terrific speech and Artist Bio!
PHOTO: Thanks to Brayan Collazo who took this pic of Claire Davenhall and me at Claire’s inaugural ‘Lost Soles’ exhibition at Midland Junction Centre. I had just opened the show.
And, here’s a lovely coincidence. I will be meeting up with Claire Davenhall and attending the opening of her exhibition ‘Lost Soles’ at Bunbury Regional Art Gallery on 11th September. Her exhibition opens the night before I deliver the two professional development workshops below in Bunbury - at Helena Sahm’s Studio 28 and BRAG.
